Shop@SmallBusiness Initiative


This is an initiative aimed at celebrating Small Businesses and encouraging buyers to shop at a local small business.

This is executed through two campaigns: the annual Shop@SmallBusiness Month in December and Shop@SmallBusiness Mondays on our social media platforms

The campaign also highlights the importance of small businesses in the economy.

The campaign prioritizes the needs of Women and Youth owned Small Businesses.

The initiative was launched in 2021.

Some of our PARTNERS

Google logo 2
LittleApp logo
Pezesha 3

How to support a Small Business

Some of the ways you can support small businesses

  1. Shop from a small business.
  2. Order delivery or take out.
  3. Mention small business on social media.
  4. Write a positive review online.
  5. Reschedule your order, don't cancel.
  6. Prepay or ask if you can pay a deposit.
  7. Offer your skills and services for free or at a discount.
  8. Keep Shopping by making repeated purchases.
  9. Share feedback with them.
  10. Encourage others to support small businesses.
Happy Dance

How to particpate as a Small Business

Any Small Business Owner with existing business selling products and services can participate by listing their products or services on the Shop@SmallBusiness website at no cost.

Marketing materials and hashtags for the campaign to be shared on social media platforms will be provided by Biashara Africa.

Copy of Happy Small Business Monday SM post (1)

Other Shop@SmallBusiness EVENTS

Every MONDAY, we champion and encourage buyers to support a Small Business on the Shop@SmallBusiness website and within their locality. We do this on our social media platforms.

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